Faculty Spotlight: Dr. Robert Sroufe

What is one of your favorite things to do in the Pittsburgh region?

Anything with my daughters, and it’s doubly good if that also gets me outdoors, fishing, hiking, skiing, and training working dogs, such as Olive my black Labrador Retriever.

What professional or personal accomplishment are you most proud of?

The rankings of the program, and recent international teaching awards from The Aspen Institute and the Academy of Management Organizations and Natural Environment inaugural teaching award, and my forthcoming book on Integrated Management endorsed by John Elkington and other pioneers of sustainability.

What led to your passion for the field of sustainability/sustainable business?

A love of the outdoors and a father who taught earth and life science for 33 years. My first environmental research grant and publication came as a senior in high school and I have wanted to keep working in this area ever since.

What do you enjoy or find most rewarding about teaching in the MBA-SBP program?

Working with teams of students to find solutions to real business challenges involving the integration of sustainability into decision making and performance.

What makes your courses unique, or what distinct benefit do your courses bring to the students and the program?

Sustainability can create value for any business and we get to do this through experiential learning with each of our projects bringing a minimum of $100k of value to clients, and application of best practices from multinational companies.

What is the most important piece of information/life lesson/learning you want your students to take away from your classes?

That we can value the environmental and social performance involved in capital expenditures and all decision making, and we already can find regenerative buildings and products that give more back to the environment than they take from it.

What advice would you give to an incoming MBA-SBP student to help them be successful and get the most out of the program?

Build on your strengths, invest your time in pursuing work in an industry you are passionate about, take chances, and look for opportunities to build new skills.